Wondering how much it costs to hire a Grand Rapids, Michigan marketing agency? We break down pricing models, service costs, and how Launch Kit keeps pricing simple and transparent.
Let’s be honest—when we’re shopping for anything, whether it’s software, clothing, or a professional service like a marketing agency, price is always on our minds. It’s often the deciding factor between moving forward or looking elsewhere.
But here’s the thing: price and cost aren’t the same. In $100M Leads, Alex Hormozi explains this well—price takes into account the value you’re getting, not just the dollar amount. That’s the perspective you need when considering marketing services.
So, what does it actually cost to work with a Grand Rapids marketing agency? In this guide, we’ll break down what you can expect to pay for different marketing services and the various pricing models agencies use.
Before we dive into individual services, it’s important to understand the different ways agencies structure their pricing:
At Launch Kit, we take a transparent approach—our pricing is posted on our website, making it easy for small businesses to plan their marketing budgets. Now, let’s dive into the costs of specific services.
Branding is one of those services that can range wildly in price. You can get an AI-generated logo for next to nothing, or you can invest in a fully custom brand strategy. Here’s what Launch Kit offers:
For a detailed breakdown, check out our Grand Rapids Logo & Branding Pricing Guide (coming soon)
Website pricing varies based on the agency’s business model. Traditionally, small business websites are built for a one-time cost of $3,000–$10,000, plus ongoing hosting and maintenance fees. The problem? Businesses often end up with outdated websites because they don’t want to pay hourly for updates and have a lot of other things to focus their attention on.
Instead of upfront fees, we offer all-inclusive website packages at a flat monthly rate:
Each plan includes custom website design, hosting, security, backups, and unlimited support—ensuring your site stays updated and grows with your business.
For a full breakdown, visit our Grand Rapids Web Design Pricing Guide. (coming soon)
Marketing agencies typically offer:
At Launch Kit, we focus on monthly content creation and management—because just like working out, consistency is what drives results. Our team produces professional photos and videos while running your social media accounts, ensuring every asset is maximized for engagement and brand growth.
For more details, check out our Grand Rapids Social Media Marketing Pricing Guide. (coming soon)
Agencies bill for digital ads in a few ways:
This model ensures businesses can start small and scale as they see results.
For a full breakdown, check out our Grand Rapids Google & Meta Ads Pricing Guide. (coming soon)
Hiring a Grand Rapids marketing agency is an investment—but the right agency can generate a return that far outweighs the cost. At Launch Kit, we make pricing clear and predictable so small businesses can confidently budget for growth.
Explore our full range of services and pricing on our website, or reach out to our team to get started.
Each year, we take a fresh look at the various marketing efforts a small business can make. We've built this framework to get started optimizing your business's online presence.
